1. Introduction

This Privacy Policy governs the manner in which Bullseye (“we,” “us,” or “our”) collects, uses, maintains, and discloses information collected from users (each, a “User”) of the bullseye.is website (“Site”). This privacy policy applies to the Site and all products and services offered by Bullseye.

2. Information We Collect

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, subscribe to the newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features or resources we make available on our Site.

The types of information we may collect include:

  • Personal Contact Data: Name, email address, mailing address, phone number.

  • Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, operating system and platform, and other technology on the devices you use to access this Site.

  • Usage Data: Information about how you use our website, products, and services.

Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us.

3. How We Use Collected Information

Bullseye collects and uses Users’ personal information for the following purposes:

  • To Improve Customer Service: Your information helps us to more effectively respond to your customer service requests and support needs.

  • To Personalize User Experience: We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site.

  • To Process Transactions: We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.

  • To Send Periodic Emails: We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc.

4. How We Protect Your Information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

5. Sharing Your Personal Information

We do not sell, trade, or rent Users’ personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.

  • Third-Party Service Providers: We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes. [Example: We use Google Analytics to track site traffic.]

6. Cookies and Tracking Technologies

Our Site may use “cookies” to enhance User experience. The User’s web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them.

  • User Option: User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

7. Your Rights (e.g., GDPR/CCPA)

Depending on your location, you may have specific rights regarding your personal data, including:

  • The right to access the data we hold about you.

  • The right to request correction of any inaccurate data.

  • The right to request deletion of your personal data.

  • The right to opt-out of the sale of your personal information.

To exercise any of these rights, please contact us at booking@bullseye.is.

8. Changes to this Privacy Policy

Bullseye has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

9. Your Acceptance of These Terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

This document was last updated on: [November 13, 2025]

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